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Pernod Ricard.
Looking good is good.
Making an impact is better.
Skrewball
Our Contribution.
strategy
Concept
Production
An idea.
More Possibilities.
One Idea. Many Formats.The Goal.
Developing a clear direction for Skrewball – and creating content that fits the brand. Together, we analyzed the brand's future direction and the visual language it should use.
Skrewball is an American peanut butter-flavored whiskey in the Pernod Ricard portfolio. From this shared strategy, concrete concepts emerged, culminating in a focused production day: nearly 100 photos and 15 videos shot at two locations.
Company & Event Sources
Source 1Our part.
- strategy
- Concept
- Production
In between.
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