Vertikal Viral /

White-label video production for agencies

With a white-label video production, we support an agency within their client project. Your agency retains client management; we handle the agreed-upon production tasks. We jointly determine Vertikal Viral's visibility and who communicates directly with the end client.

Pink illustration illustrating collaboration on an agency production.

Individual Tasks or a Complete Production

Support can cover individual roles, a single shoot, or a more comprehensive implementation. For this, we need a clear briefing: objective, concept status, required deliverables, budget, and deadlines. We clarify which services are already prepared and which still need to be developed.

If you only want to edit existing footage, you can find more information about Post-Production for Agencies. For concept development and filming, the overview of Video Production is helpful.

Responsibilities Before the Start

Who approves technical statements? Who makes decisions on set? Who gathers client feedback? These questions are particularly important when multiple teams are involved. A centralized approval process prevents different versions from being commissioned simultaneously.

Client contact, confidentiality, and, where applicable, client protection are explicitly agreed upon. These should not be inferred from the term "white label." We also stipulate whether and how the production may later be used as a reference.

Working with a clear briefing

For implementation, we require the approved information and working documents. Unsorted chat logs do not replace a briefing and may contain unnecessary confidential information. A consolidated task description reflecting the current status is preferable.

Changes are assigned to this status. New content, additional shoots, or further language versions can alter the scope and deadlines. A clear change management process helps you maintain transparency with your client.

Handover and usage

The delivery list specifies final films, variations, and technical formats. Raw footage, open project files, licenses, and archiving are separate points of agreement. This ensures clarity before the project begins regarding what your team can subsequently work with.

We support agencies from Cologne with productions in Germany, the DACH region, and beyond. For projects with multiple locations, travel arrangements, local contacts, and approvals are coordinated through a single, collaborative plan.

Send us your current concept, the support you require, and your timeframe. Further services are listed in the Overview.

Request Production Support

Tell us what you have in mind.

Describe your offering, target markets and the support you need.

Discuss your project
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